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feb 16, 2025

Thandi Executive Coaches partnered with Savari to modernise internal systems

After more than 55 years in operation, Thandi Executive Coaches partnered with Savari to modernise internal systems, streamline operations, and prepare the business for long-term scalable growth.

Thandi Executive Coaches: 55 Years of Legacy, Now Powered by the Next Generation of Technology

Founded in 1968, Thandi Executive Coaches has been a trusted name in Birmingham’s transport industry for over 55 years.

Operating a fleet of more than 50 vehicles, the company has built its reputation on reliability, professionalism, and long-standing client relationships. For decades, passengers have relied on the Thandi name for safe, dependable, and executive-level transport services.

What began as a family vision has evolved into one of the region’s respected coach operators.

And today, that legacy continues — strengthened by modern technology and the next generation of leadership.


A True Three-Generation Family Business

Thandi Executive Coaches is more than a transport operator — it is a family legacy built over three generations.

The company was founded in 1968 by Ajay’s father, whose hard work and commitment to quality laid the foundation for everything that followed. Through dedication, integrity, and strong customer relationships, he established a reputation that would stand the test of time.

Ajay later took over the business from his father, expanding operations and strengthening its position within the Birmingham transport market. Under Ajay’s leadership, the fleet grew, client relationships deepened, and the company moved confidently into the executive travel space.

Today, the third generation has stepped forward.

Arjun now represents the new era of leadership. With fresh thinking, energy, and a strong understanding of modern operational systems, he recognises that protecting a 55-year legacy requires forward-thinking decisions.

The message from the new generation was clear:

To protect the next 55 years, the systems must evolve today.

The Challenge: Growing Complexity Behind the Scenes

As Thandi Executive Coaches expanded, operational complexity naturally increased.

• More jobs

• More drivers

• More vehicles

• Higher customer expectations

Behind the scenes, the team was managing:

• Scheduling

• Driver allocation

• Vehicle planning

• Last-minute changes

• Customer communication

• Administrative workload

The business remained strong and reputable.

However, manual systems and fragmented processes were becoming increasingly difficult to manage efficiently. The leadership team recognised that modern systems were no longer optional — they were essential to maintaining standards and supporting further growth.

Meeting Modern Customer Expectations

Today’s customers expect more than punctual service.

They expect:

• Clear confirmations

• Professional communication

• Real-time updates

• Confidence from booking to drop-off

Internally, the team needed:

• Greater operational visibility

• Faster processes

• Reduced duplication

• Better coordination

• Less operational pressure

The goal was never to change the identity of Thandi Executive Coaches.

It was to protect it — by modernising how the business operates.

August: Introducing Savari

In August, Thandi Executive Coaches adopted Savari, an all-in-one coach and minibus management platform designed to centralise and streamline operations.

The objective was simple:

Bring everything into one place.

Save time.

Operate smoother.

From early implementation, improvements were immediately visible.

Jobs, drivers, vehicles, and scheduling were structured within one intuitive system. Processes that once required multiple steps became more efficient, transparent, and easier to manage.


“It’s Made Our Operations Smoother and Saved So Much Time.”

The most consistent feedback from Thandi Executive Coaches has focused on one key benefit:

Time saved.

Time saved in:

• Job creation

• Driver and vehicle allocations

• Operational updates

• Internal coordination

Ajay shared:

“I’m seeing changes daily. I can see Savari is a life changer.”

For a company operating successfully for over five decades, that endorsement reflects genuine impact.

Savari Version 2: “WOW… What a Change.”

When Savari Version 2 was introduced, the response was immediate.

Ajay’s reaction:

“WOW. What a change.”

The updated platform delivered a sharper interface, faster workflow, and an even more intuitive user experience — reinforcing confidence across the team and confirming that the business is moving confidently into its next phase.

Ongoing Support and Customer Success

Savari supported Thandi Executive Coaches throughout implementation and onboarding to ensure a smooth and stable transition.

Rohin, Customer Success Manager, worked closely with the team to guide onboarding, refine workflows, and ensure they continue extracting maximum value from the platform.

This hands-on support allowed the company to modernise without disrupting day-to-day operations — a critical factor for a busy executive coach operator.

The Results: Efficiency, Clarity and Scalable Growth

Thandi Executive Coaches is already seeing measurable improvements in:

• Operational efficiency

• Time management

• Internal clarity

• Customer communication

• Team confidence

Most importantly, Savari is positioning the business for scalable growth — enabling expansion without increasing operational pressure.

After 55 years in the industry, Thandi Executive Coaches is proving that long-established operators can modernise while staying true to their heritage.

A Message to the Coach Industry

The coach industry is evolving.

Passengers now expect the same level of digital experience they receive when booking hotels, taxis, or flights — alongside the personal service that operators pride themselves on.

Thandi Executive Coaches demonstrates how established operators can embrace modern systems, strengthen contracts, improve service delivery, and future-proof their operations.

Savari is proud to support that journey.